By DE Editors
LMS International (Leuven, Belgium) announced support for Jonathan Schipper’s ‘The Slow Inevitable Death of American Muscle,’ a full-scale real-time car crash taking place during the Artefact festival, one of the most popular new media art festivals in Flanders. The installation by the American artist ran in mid-February 2008 at the STUK in Leuven, Belgium,
Artefact festival brings the latest technology-oriented art from all around the world to Belgium. As part of an initiative to work closely with innovative companies from Flanders, LMS and STUK are building a bridge between the cultural and business sectors by combining the latest innovative international art with the technological know-how from the local corporate community.
A dynamic slow-motion sculpture, ‘The Slow Inevitable Death of American Muscle’ is most likely the longest car crash ever created. Artist Jonathan Schipper installed two American cars, a 1992 Chevrolet Camaro and a 1988 Chevrolet Monte Carlo, in the STUK’s inner courtyard. On opening day, the cars moved microscopically toward each other powered by a hydraulic cylinder until the crash was complete. The movement — approximately 1cm per hour — was barely perceptible to the naked eye.
To view the installation online, go to LMS International.
Sources: Press materials received from the company and additional information gleaned from the company’s website.